Are we competitive?

Understanding customer needs and wants: Do we know what to build?

Product portfolio: Do we have the right products?

R&D effectiveness: Can we build it effectively?

Time to market: Can we ship it soon enough to matter?

Sales pipeline: Can we convert products to interested prospects?

Are we effective?

Customer on-time delivery: Are customers getting what we promised them?

Customer retention: Are we gaining or losing customers?

Sales forecast accuracy: Can we factor this into our sales planning process?