One of the theoretical foundations for this type of thinking comes from psychologist Kurt Lewin.10 In the 1930s he came up with the idea of force field analysis, which essentially recognizes that in any situation where change is desired, successful management of that change requires applied inversion. Here is a brief explanation of his process:

1. Identify the problem

2. Define your objective

3. Identify the forces that support change towards your objective

4. Identify the forces that impede change towards the objective

5. Strategize a solution! This may involve both augmenting or adding to the forces in step 3, and reducing or eliminating the forces in step 4.